One of the trickiest parts to nail on the Business Model Canvas is the most crucial part: the value proposition at the centre. We outline a step-by-step process to work out your specific value proposition – the product or service you offer that creates value in a customer’s life – using the Value Proposition Canvas
The primary process for lean startups is the Build-Measure-Learn cycle. This process has been the key for many lean startups to develop lasting success. Startups carry out the cycle quickly and thoroughly to refine the idea for a product into something actual customers desire.
Alexander Osterwalder is a business theorist, entrepreneur, consultant, and independent author from Switzerland. He is famous for his work on business models, particularly for developing the Business Model Canvas.Osterwalder holds a Ph.D. in Management Information ...
People talk a lot about “business models” and “value propositions” these days. No-one understand what that means better than Dr Yves Pigneur. So… Who is Yves Pigneur? Dr. Pigneur has dedicated his life to helping ...
Minimum Viable Product is a term that is often used in business and marketing but it is not usually clearly defined because it's not that easy to "get". When you understand how powerful the idea ...
The Lean Startup Build-Measure-Learn process, described on the lean startup website, is the key to how to make sure your startup idea is right. Startups carry out the cycle quickly and thoroughly to refine the ...
Myth says that between 80 to 90 percent of products fail. That provides a scary outlook for the lean startup. The actual cross-industry failure rate ranges between 30 to 49 percent, according to SpeckyBoy Design ...
A Minimum Viable Product (MVP) is the simplest experimental release that can start the build-measure-learn cycle for lean development. By quickly getting started with the cycle, a startup is able to begin learning what works ...
Startups face many challenges and only the best go on to become successful companies. One issue that holds traditional startups back is that they often start with a product idea and then build it without ...
90% of startups fail. This remarkable statistic is attributable to two factors: poor management and an unwillingness to gauge prospective customer interest. The Lean Startup method remedies this common issue by turning ineffectual chaos into ...